{
Head of Design · Design Leadership
}
When I joined, the team had two designers and no structure. Twelve months later, it runs with consistency, autonomy, and measurable impact.
{
Design Manager · Web/Mobile App
}
When creators started leaving for platforms with better experiences, we had to rethink what Club could be — and built a redesign that kept them.
{
Design Manager · Mobile App
}
The most critical moment in the customer journey was broken. Users were buying — and then getting lost.
{
Design Manager · Mobile App
}
The Hotmart app's home was hiding its most valuable features. We reorganized the architecture to surface them — and unlock a direct path to growth.
{
Lead Product Designer · Web/Mobile App
}
Event discovery at Sympla was generic and flat. We built a data-powered, city-native experience that made the platform feel like a local guide.
{
Lead Product Designer · Mobile App
}